Carter at NAMM...new line...

Tony Prior · Post by **Tony Prior** » 26 Jan 2005 2:26 am

introduced the new professional MAGNUM Steel which is intended for dealers only..

According to John this is a parallel Steel to the HOME brand of Carter..not a Starter...and is available only to Dealers...

so I guess they are charting new territory..

not just building new Steels, but building NEW Business...

congrats John, Ann and Bud..

t

HowardR · Post by **HowardR** » 26 Jan 2005 4:47 am

Congratulations John & Ann.

I could use a few new lines myself....

Dyke Corson · Post by **Dyke Corson** » 26 Jan 2005 11:44 am

I played this guitar at the NAMM show and it was NICE!! Looks, sounds and plays great - should be a winner!

Jimmie Martin · Post by **Jimmie Martin** » 26 Jan 2005 2:01 pm

who are dealers for carter?

Paddy Long · Post by **Paddy Long** » 26 Jan 2005 4:24 pm

So is this guitar placed somewhere between the "Starter" and "Pro" models ??

Bob Kagy · Post by **Bob Kagy** » 27 Jan 2005 10:18 am

Trying to understand the Magnum, how it fits into the Carter line.

We have the Starter, the mica and wood models as the mainstream line. How does the Magnum fit into this picture?

Does it fit between the Starter & mainstream line, or does it have features which would make it surpass the mainstreams in terms of quality, size, price, etc.

Anybody that's seen them or talked to John Fabian have any comments?

Rick Schmidt · Post by **Rick Schmidt** » 27 Jan 2005 11:27 am

I talked with John and Billy at NAMM and got to look at the Magnum up close. From what I could tell it was a more full featured PSG than the Carter Starter, but with a couple less frills than their made to order guitars. They also make them in double 10's and S10's (not sure about S12's?). It played and sounded great!

As far as I know this is the only full featured, non custom steel guitar made available to music instrument dealers.

Jesse Harris · Post by **Jesse Harris** » 27 Jan 2005 2:01 pm

kinda like the Sierra Artist?

Tony Prior · Post by **Tony Prior** » 27 Jan 2005 3:04 pm

The Magnum is a full bodied custom Professional Steel
for dealers..Not an intermediate Steel..
http://www.magnumsteelguitars.com/

good luck to John, Ann and Bud..

in the sales business we call this seeking new Cheese...
t

Craig A Davidson · Post by **Craig A Davidson** » 27 Jan 2005 3:15 pm

The Performance steel guitar debuted by Jerry Brightman at St Louis is also a dealer guitar.

Lee Baucum · Post by **Lee Baucum** » 27 Jan 2005 3:23 pm

I see the Magnum has a quadruple raise/double lower system.

Jim Smith · Post by **Jim Smith** » 27 Jan 2005 7:42 pm

The price list on that site shows the Magnum D-10 list price at $1100 more, and the SD-10 at $800 more than their professional guitars! I think we "professionals" would do better dealing direct.

Tony Prior · Post by **Tony Prior** » 28 Jan 2005 2:30 am

I think most dealers like GC and Sam Ash etc.. discount everything 30% to 40% out of the gate..which would bring them back to comparable pricing...

The prices listed are suggested retail prices.. MSRP...

These Intruments according to John are not available direct from Carter, only from authorized dealers.

ex:

Fender 52 RI..List price $2,000,000.00
on sale this week..$1259....

I think it's a retail thing...

happy friday..

t[This message was edited by Tony Prior on 28 January 2005 at 03:22 AM.]

Kim Altman · Post by **Kim Altman** » 28 Jan 2005 8:10 am

I was reading the post and it got me curious so I went to the website. I have clicked on the dealer link and nothing is happening. Is there something else I need to do. Thanks...

Kim

Webb Kline · Post by **Webb Kline** » 28 Jan 2005 9:50 am

I don't think they have it all set up yet.

------------------
MCI D10 8+5, ZB 11/10 8+3 Early 30s Dobro, Harmony Lap Steel, ad infinitum

Mark Switzer · Post by **Mark Switzer** » 2 Feb 2005 12:44 am

The Magnums are 10-string only. Twelve-string players need to order a pro guitar direct.
Seemed like a nice guitar.

Ron ! · Post by **Ron !** » 2 Feb 2005 3:14 am

For those who want a picture of it......here it is. http://www.magnumsteelguitars.com/

Ron

Nikaro SD10 4x6[This message was edited by Ronald ! on 02 February 2005 at 07:55 AM.]

Jim Smith · Post by **Jim Smith** » 2 Feb 2005 7:00 am

I would like to see the pricelist.

http://www.magnumsteelguitars.com/faq.html#Cost

Chris Forbes · Post by **Chris Forbes** » 2 Feb 2005 7:14 am

I don't get it? What's the difference between this and the regular Carter steel?

Ron ! · Post by **Ron !** » 2 Feb 2005 7:54 am

Major misstake...huh Jim?
I saw it when I looked at the page again.

Ron

Nikaro SD10 4x6

John Sluszny · Post by **John Sluszny** » 2 Feb 2005 8:44 am

Chris,I don't get it either.A standard Carter D-10 from the factory costs US$ 2,895.00

Bob Carlucci · Post by **Bob Carlucci** » 2 Feb 2005 8:52 am

I dunno,, maybe I'm crazy,but it looks like a Carter with a different nameplate.. no???? bob

Bill Hatcher · Post by **Bill Hatcher** » 2 Feb 2005 9:15 am

Looks like they are going after a music store market without sacrificing the sales to individual players. Carter for the players and Magnum for the stores. You got to figure that this might be a good business situation in that there are thousands of music stores across the world that might purchase a steel for in store stock aimed at new players as opposed to a much smaller group of dedicated steelers that buy instruments set up to their own specs. Sounds like a good way to expand their business. Make a production guitar, save money on NO frills, no custom set ups and try to market them to retail outlets.

If they really wanted to make some money, they should sign Robert Randolph and put out a RR model guitar. Kids know who he is and kids hang in music stores and kids buy stuff their favs play. Fender and Gibson have all sorts of artist endorsed guitars which are mostly their basic models with just a little different thingy here and there. Marketing is everything.

We should be happy that ANY new steel guitar is introduced into the market place.

Brian Henry · Post by **Brian Henry** » 12 Feb 2005 12:41 pm

Doed a single ten magnum weigh less than a single ten carter??

Chris Haston · Post by **Chris Haston** » 13 Feb 2005 8:58 am

yeah, but it seems like it would be better to keep the name Carter. To spend that kind of money on a new steel, I wouldn't want the Musicians Friend version of a steel.